PR: Behavior Modification Specialist
While awaiting economic recovery, business needs to attract the attention of its most important external audiences in a more targeted and focused way. Primarily to impact the perceptions of those key outsiders so that resulting behaviors help...
The Ghost of Expected Surprises
Here, Cratchet, what do you think youíre doing? Uh, er, leaving sir. Leaving? Itís 5 minutes to the hour. Shall I dock your pay accordingly. Uh, er, no sir. No sir? Well itís back to work for you then, and be quick about it. And I...
Inoculate Yourself Against Bad PR
What is bad PR? Well, if youíre a business, non-profit or association manager, bad PR does nothing positive about the behaviors of those important outside audiences of yours that most affect your operation. It fails to create external...
Turnover is Not a Problem
ďHa!Ē you say. ďFor someone to make a statement like that, they obviously havenít worked in the real world and certainly have never had to run a company.Ē Well, let me assure you. In my past Iíve not only run companies, but spent many years...
The Durrett Rule Bites Foreclosure Investors
Folks learn that you know something about real estate investing and they eagerly ask you about buying foreclosure property.
The general assumption is that they can buy a beautiful home at a deep discount at a foreclosure auction.